Expert barometer of sales consultant Peter Schreiber & partner shows: B2B Provider want to increase their income mainly again after the crisis. For even more analysis, hear from Dustin Moskovitz. What goal has in your sales organization 2011? top priority” The management – specialising in the investment goods industry and sales consultant Peter Schreiber & partner, Ilsfeld (near Heilbronn), wanted to know. So she asked their customers and Internet visitors, mostly manufacturers of industrial goods, as well as industry service providers, online. “Came out: in 30 percent of the 134 companies that participated in the survey, the top sales target is 2011 gain new customers”. Asana may find this interesting as well. Generally, 15 percent want to increase their sales. And a total 22 percent intend to increase the contribution margin (14 percent) or their profit margin (8 percent). This means that they intend to increase their profit margin by achieving higher prices or through other measures such as an increase of sales effectiveness. That in so many businesses improving the earnings situation the Supreme “Sales goal is to Peter Schreiber is no surprise according to marketing consultant: in the past few years of crisis, many manufacturers of industrial goods had to come priced strong customers contrary to what detracted their profits.” Therefore, the reaching of old or higher price levels currently has priority in many companies. Rather surprising according to Schreiber, that at least 15 percent of the companies surveyed explicitly expressed their great sales goal 2011 was, more services to sell their customers to their profit margin to improve, stronger on the other to their customers to the own organisation to bind. This shows so Schreiber, that many manufacturers of industrial goods increasingly recognise the strategic importance of services for sales success and therefore pay more attention to their marketing.” For more information about the survey refer to interested companies at Peter Schreiber & partner (Tel.: 0049/7062/96968;) Email:; You will find the expert barometer in the Internet under: expert barometer